Why Supporting Working Moms
is Key to Your Bottom Line
Today’s organizations are continually challenged with attracting, engaging and retaining employees—and this can become even more challenging when female employees choose to become parents. Working women today want to balance becoming a new parent and growing their career, but research shows that 43% of women leave the workforce within three months of having a baby (Berry, et al. CDC. Becker’s, Harvard). At the same time, employers are being urged to hire and promote more women into leadership positions and to create a diverse organization that can secure a committed, loyal talent pool.
This research from Medela on Why Supporting Working Moms is Key to Your Bottom Line can help organizations understand the trends and research behind attracting, engaging and retaining women in the workplace—all keys to making a difference to a company’s bottom line.